Segmatic

The secrets to our success

Subrosa was established in 2014 by Bart Storan and Dave Walker, two friends who have worked together for over 5 years on a variety of projects with numerous stakeholders. From eCommerce to political campaigns, and with non-governmental organisations, political bodies and private organisations, they have tackled a diverse set of issues. At the core of their approach has been the application of performance methodology – where performance is regularly measured against pre-defined indicators of success, thereby allowing a timely and dynamic response to unique campaign situations. This technique has allowed for success in some of the most unlikely places.